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Event Marketing
If youre organizing an exhibition, conference, webinar,
seminar or any other user group meeting, it is very
important that all the sponsorships, exhibitor spaces
and, delegate passes are sold or booked in advance, to
make the event successful. Given our vast experience in
supporting event management companies, we want to
explore potential partnerships with you.
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Exhibitions
Sourcing relevant contact list and compiling a
database of potential exhibitors
Marketing the event via phone calls, e-mails & social
media networks
Presenting the exhibitor packages to the prospects
over the phone or web
Following up with the exhibitors
Negotiating terms and pricing
Confirming and securing the exhibitor contracts
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Conferences
Identifying potential delegates for your event
Mailing invitations to potential delegates
Marketing the event via phone calls, e-mails & social
media networks
Following up with the delegates
Negotiating terms and pricing
Confirming and securing the delegate registrations
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Sponsorship
Identifying potential sponsors for your event
Preparation of a sponsorship prospectus
Making initial contact and subsequent follow-up to the
target sponsors
Negotiating terms and pricing
Securing sponsors for the event
Sponsorship servicing to ensure all benefits are
delivered
Retaining sponsors for the long-term, by taking their
feedback after the event
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Event Management
For every event that you plan, there are a number of
steps that need to be taken and arrangements that needs
to be made. Market Focus can help you with any or all
stages, including the following:
Locating venue(s) and reserving the space
Time management
Event staffing
Booking audio/visual requirements
Managing promotional material and signage
Event production, including design & creation
Determining catering needs
Developing, producing and distributing event
proceedings
Database management for sales, invites, attendees, etc
Arranging and supervising hospitality and catering
Organizing event staff and security
Arranging set-up and tear-down
Transportation management
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